Brand Photography for Seattle Based Brand

Lasting Smiles is a super cool, Seattle based brand that I got to partner with this Spring. Lasting Smiles was “built with a purpose: to care for our lips – while caring for people and our planet.” They sell organic lip balm packaged in tubes made entirely from recycled bottle caps. In fact, even the cellophane-like wrapper that their sets come packaged in is compostable! And what’s even more, they are donating 100% of their profits to communities in need.

Needless to say, I was happy to partner with Lasting Smiles to create some brand imagery for their Instagram campaign. Because I worked with them during the “stay home, stay healthy” orders from Governor Inslee, I received the product by mail and shot these images in my home. I couldn’t use a model, but some fresh fruit and herbs provided the perfect props to showcase the flavors.

Here’s what the founder, Zoe, said about these images:

“Imagine me jumping with joy and a huge smile! What you captured was simply delightful! I love how simple, yet intriguing your images are…I feel like I’m attending a picnic with you. It’s perfect because all the balms are 100% food-grade.”

I’m so glad that she loved the images and that they fit her brand so well!

If you’d like to partner up with me for brand images to tell your brand story too, contact me here!

Effie Gurmeza

Brand Photographer // Tacoma, WA

https://effiegurmeza.com
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